| The creators of
Adjustable Rate Marketing are Loan Officers. Like
many LOs out there, we were searching for a consistent
source of high quality leads and spent a ton of
money on what seemed like that never ending search.
In August of 2006 the news starting to report that
millions of mortgages would be adjusting over the
next few years. Realizing that Adjustable Rate Mortgage
loans meant that the borrower’s payments would
be increasing we knew that were facing an emerging
untapped market of potential refinance loans. So
we started searching for a way to get our hands
on Adjustable Rate Mortgage information.
We quickly found ourselves in a dilemma. It took
too much time to get any quantity of Adjustable
Rate Mortgage information matched with callable
numbers, those not on the Federal DNC list. We found
on average we had to search through 200-300 records
to find 50 Adjustable Rate Mortgages (our search
was limited to Adjustable Rate Mortgages within
45 days of the Recast date).We then had to find
phone numbers for these to create Adjustable Rate
Leads. Our average was about 20-25 good Leads from
those 50. We then had to scrub those against the
Federal DNC list leaving us with an average of 10-12
callable numbers… and that took 7-8 working
hours, We could get 100's of them without numbers
but we wanted the ability to follow up on them via
phone and it came down to searching all day or talking
to clients and closing deals.
Not only did we eventually figure out how to get
the information…we figured out how to access
ALL Adjustable Rate Mortgage information available
in every county of the United States….and
we immediately realized we found more Adjustable
Rate Mortgages Leads than we could handle, we wanted
to share the wealth with our industry. But although
the information we gathered was ok for our use,
we needed a way to format the information so anyone
could use it. After several months we were able
to create a program we proudly called “Solution”
that would convert the information we gathered into
Lead sheets, Letters, Labels and Post Cards –
A complete marketing package….that is how
ARM Leads were born.
Our goal is to provide you with the most accurate,
timely ARM Leads in an exclusive format so that
you are ready to call and mail borrowers in Adjustable
Rate Mortgages as soon as we send it. You can now
have 100's of hours of research in seconds thanks
to ARM Leads!
Click
here to contact us!
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